An extension of your personal brand. Self-promotional items for designers are typically sent in advance of an interview or take the form of a “leave behind” (following an interview). Ideally it expresses your unique style and interest in design, is memorable and has an element of humor to it. Visually it must remind the interviewer of who you were (if delivered after the meeting) or be a good indication of what they will see (if sent in advance of meeting. It may have a practical use as well (a tote bag for example).